Alignment — Shane Lennox

The most compelling businesses I see these days are the ones that don’t just talk about customer alignment, but actually enshrine it in their business model. Example 1a, Ghost: https://t.co/cmj0J7KpdD
— Shane Lennox (@shanelennox) October 23, 2019

Some examples:

Lambda School - Lambda gets paid when you have a job that pays you more than $50k a year

Earnin - Earnin only gets paid if you’re so grateful for the service that you decide to tip them

Ghost - Ghost gets paid if the services that they provide to you are more valuable than the cost of doing it yourself

Netflix - no ads, Netflix gets paid directly for making great content